Ads owe
you one.

Coming
soon

Ads that
pay you back.

Coming soon. Every week we’ll give away cash prizes. Answer a question about any ad on the list to enter.

Have a go

Example ads, highest bid first. Once we’re live, every question you get right is one more entry.

Roasted coffee beans in close-up

Roasted Monday. At your door by Wednesday.

Kettlebird Coffee · top spot

Every bag ships within 48 hours of roasting. Single origins that change every month, so your cupboard never gets boring.

An old black bicycle leaning on a wall

The commute that doesn't need a timetable.

Loop Bikes · second

Steel city bikes built to outlast three phones and a car. Ride it in, lean it anywhere, ride it home.

An aloe in a pot on a balcony

Plants that survive you.

Fernhouse · third

Forget to water for two weeks and they'll forgive you. Hard-to-kill houseplants in pots that don't look like buckets.

A pair of over-ear headphones

Open-plan office? Not anymore.

Quietly · fourth

Thirty hours on one charge, and the loud talker two desks over disappears. Noise cancelling that actually cancels.

Once we’re live, entries close Sundays at 23:59 UTC.The draw runs straight after. One winner a week.

Fair's fair.

You've spent years scrolling past ads that never gave you a thing. Adbak flips that. No purchase. No points to collect. No catch hidden in paragraph nine. Just paying attention, for once on your terms.

Billboards on Riverside Drive, Brooklyn, around 1930, one reading Bought and Paid For
Brooklyn, around 1930

First, the list goes up.

Every Monday a new week of ads goes live on the site and lands in your inbox.

Then you read one.

Any ad on the list. It takes about a minute.

Answer its question.

If you read it, you'll know. Get it right and you're in the draw.

Sunday night, someone wins.

One winner a week, drawn at random from everyone who got it right. The prize is cash.

Your ad, actually read.For brands

Most ads get skipped. Here, people stop, read yours and answer a question about it. That's the whole point of the place.

  • Pay what you like. The more you put in, the higher you sit on the list.
  • Bidding opens a week ahead. Top up any time to climb, even mid-week.
  • You're in the Monday email, in the order the week opens with, with a link straight to your ad.
  • No ties. Every spot has its own price, so you always know what it costs to move up.

Where would you sit?

    No launch date yet. Pop your email in at the top and you’ll hear first.

    Fair questions

    When it's ready. There's no date yet, and we'd rather launch it right than launch it Tuesday. Pop your email in and you'll get one email the day we go live, then one a week. Unsubscribe in one click.

    Yes. You never pay to enter, and you never will.

    We do. Brands buy their spot on the list, and that's what lets us give a prize away every week.

    At random, once a week, from everyone who answered a question correctly. We email the winner and announce them in the next issue.

    The full rules, including where you can enter from, go up before the first draw.